Poshers were also noticing that, at times, their search results weren’t even showing the correct brand. The algorithm was prioritizing listings with LESS keywords-meaning a lackluster title like “Reformation dress” (or worse- “cute dress”) would appear higher in the search results than keyword-rich alternatives like “Reformation Nikita sleeveless blue and white midi dress”. Unfortunately, the “Recommended” search filter was not operating this way. It should favor accounts that are regularly active on the app as well as listings that have more photos. So if a buyer is searching for the ‘Reformation Nikita dress’ then a “Recommended” search filter should prioritize listings that have included those specific keywords in the title/description. So what does “Recommended” mean exactly? In theory, this type of search filter should improve buyer experience by helping customers find what they’re looking for more easily. Poshmark’s algorithm change and how it affected sellersĪfter Poshmark introduced their new default sort option, “Recommended” was the auto-selected filter instead. And more eyes on your listing = more chances to make a sale. Being at the top of search results = more eyes on your listing. As a result, the more frequently you shared your listings, the higher your listing would appear in the search results. This meant search results would show listings in order of those that had been most recently shared. In other words, “Just Shared” was the default sort option. Normally, this “Sort” filter would automatically select “Just Shared”. At the top of the search results page, there is a row of filter options-one of the first being the “Sort” filter. Say a buyer types ‘Reformation Nikita dress’ into the search bar and then clicks “search”. Buyers use this search feature to find specific items they’re looking for. When you navigate to your main “Feed” page in the Poshmark app, there is a light grey search bar at the top of the screen. Ways you can protect your business (so you’re not completely unprepared in the future!) So what exactly does this mean? And more importantly-how can you continue to make sales so your bank account doesn’t take the hit? You’re not alone-resellers everywhere reported lackluster sales at the beginning of 2022 when Poshmark quietly rolled out a new “Recommended” default sort option. Have your sales tanked since Poshmark changed its search algorithm?Īre you feeling frustrated? Discouraged? More stressed than usual-constantly worrying about how you’re going to pay the bills?
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